Content Publishing Checklist Template
End-to-end content workflow from drafting and review to publishing and distribution.
This free marketing checklist template includes 7 tasks organized into 3 sections. Use it to streamline your content publishing process.
Content Creation
Define content topic and outline
Choose the topic, define the target audience, and create a rough outline of key points to cover.
- Content Title (required)
- Content Type (required) — Options: Blog Post, Case Study, Newsletter, Social Media, Video Script, Whitepaper
- Outline / Key Points (required)
Write first draft
Write the full first draft based on the approved outline. Include all key messaging and a clear call to action.
- Draft Link (required)
- Word Count
Create visuals and media
Design or source any images, graphics, or videos needed to accompany the content.
- Number of Assets
Review & Approval
Editorial review
Have the content reviewed for clarity, grammar, tone, and alignment with brand guidelines.
- Reviewer (required)
- Review Feedback
Final approval
Get final sign-off from the content lead or stakeholder before publishing.
- Approved By (required)
Publish & Distribute
Publish content
Publish the content to the primary platform (blog, CMS, etc.) and verify everything displays correctly.
- Published URL (required)
- Publish Date (required)
Distribute across channels
Share the published content across social media, email newsletters, and any other relevant distribution channels.
- Distribution Channels (required) — Options: LinkedIn, Twitter/X, Email Newsletter, Slack / Internal, Facebook, Instagram